Analog Devices

Client Analog Devices
Year 2023
Service Product design
Website analog.com

Analog Devices (ADI) bridges physical and digital worlds, combining analog, digital, and software technologies to enable intelligent edge innovations in factories, mobility, healthcare, climate solutions, and reliable connectivity.

As a remote Full-Stack Product Designer at Analog Devices' Application Experience Design group, I worked cross-functionally across global teams to transform ADI's web presence and software, empowering electrical engineers in innovations.

  • Leading human-centered design, I researched and mapped out customer journeys to fully understand and document the myriad of e-commerce flows that enable and will continue to enable customers to purchase products from ADI.

  • Co-authoring foundational documentation working with an outside consultancy; writing, and editing FAQs for singular voice that address key user questions across the breadth of the new website.

  • I contributed designs across website sections - primarily product pages and tools including the upcoming U.S. eShop, ADI microsite, and future Home, About, Careers, and Support pages, unifying content voice and streamlining information for clarity.

  • I took oversight as a content reviewer working with a designate of the outside consultancy to harmonize all content.

  • Championing design thinking, I facilitated working groups to mature UX practices at ADI. With a comprehensive outlook across research, design, content, and technical areas, I bridged key disciplines to drive digital transformations aimed at better resonating with customers.


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